About Net Insight
Business concept
Net Insight is defining new ways to deliver media. Net Insight is driving the transformation of video networks with open IP, virtualized and cloud solutions that enable our customers to simply and costeffectively create live experiences. With the product area Media Networks, Net Insight is opening up new routes for customers to produce and deliver content to viewers anywhere.
Business model
Revenues are generated through sales of hardware and software solutions and services.
Customers
Broadcasters, service providers production companies and enterprises. Net Insight has over 500 customers in more than 70 countries.
Strategy
Net Insight wants to set the benchmark for media transport and help broadcasters, production companies, service providers and enterprises to transform their media businesses – enabling them to benefit from new software defined, virtual and distributed media workflows, without discarding their existing hardware investments. Net Insight wants to empower customers to work smarter through remote/distributed production and flexible networks.
Net Insight is technology agnostic and has built the market’s most open and cloud-ready video centric media delivery platform, allowing customers to deliver content on any network, their way.
The main strategic objective is to accelerate growth, in both existing and closely related market and customer segments. This will be achieved through a combination of leveraging our unique portfolio and our industry expertise, strengthened solutions competitiveness, and improved internal execution.
In brief, the strategy involves focusing on the core market and select growth areas to reach profitability that enables continued growth:
- Growing the business by developing existing products alongside new products and services and winning an increased share of media market growth.
- Growing on the expanding market segments for remote production and distribution, with products and solutions for flexible cloud services.
- Developing technology for time-critical synchronization, a major competitive advantage.
Value creators
The solutions are deployed by the world’s leading media brands to keep their mission-critical media networks running smoothly. New technology is enabling these players to adopt new, more cost efficient and flexible ways to produce and deliver content. Net Insight can play an important role to support our customers making this gradual transition.
Net Insight benefits from underlying market trends like the general increase in video traffic, live streaming and file-based transfers. Other trends supporting the company’s growth prospects include the broader coverage of live events, move towards remote production and increased use of Internet and cloud for media production and transport.
Business area: Media Networks
Open solutions and flexible payment model
Nimbra is a high-profile and well-established solution for media industry processing and transport of video content with the very highest quality requirements. The platform is a sector standard for media transport, and as the industry is now moving towards more flexible cloud solutions, Nimbra Edge has been launched to accelerate developments. Nimbra is at the center of the Media Networks business area, and the business area is at the center of Net Insight’s new strategic focus on core operations.
Net Insight acquired Aperi’s product portfolio for live IP Media Function Virtualization (MFV) in 2020. These open and standard-based solutions are an attractive complement to the Nimbra series where customers use existing data network installations for video content. This is partly aimed at new customers as it is a smaller product size wise with a lower price, but it also enables additional sales to the large installed base of Nimbra customers.